According to the new market research
report "Automatic Content Recognition Market by
Solution (Audio, Video, & Image Recognition, Voice & Speech
Recognition, Real time Content Analytics, Security and Copyright Management),
by Service (Professional, Managed), by Technology (Acoustic & Digital Video
Fingerprinting), by Vertical - Global Forecast to 2021", The
Automatic Content Recognition (ACR) market size is expected to grow from USD
0.94 Billion in 2016 to USD 3.57 Billion by 2021, at a Compound Annual Growth
Rate (CAGR) of 30.6% during the forecast period.
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The
major drivers of this market include increasing integration of ACR in smart
TVs, and second screen devices such as smartphones and wearables, increasing
deployment of ACR technologies by media companies for applications such as
broadcast monitoring and audience measurement, and revenue generated benefits
of interactivity, personalization, and socialization imparted by the ACR
technology to the television environment.
Professional services segment is
expected to be the largest market segments by services during the forecast
period
The
automatic content recognition market has been segmented into solutions,
services, technology, and verticals. Professional services hold a major share
in the automatic content recognition services as these services are necessary
for the successful implementation of ACR platforms and technologies.
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Acoustic and digital video fingerprinting technology is expected to be
the most promising segments during the forecast period
Acoustic & Digital Video Fingerprinting is the
fastest-growing technology, as it is less complicated to deploy, highly secure,
and doesn’t alter the properties of media content. Majority of the companies
involved in ACR market work on fingerprinting technology for identifying any
type of media content from the vast web databases.
Presently, North America contributes the maximum market share in the
ACR market
North America is expected to hold the largest market
share and dominate the ACR market in 2016 due to technological advancement and
developed media & entertainment industry in the region. From 2016 to 2021,
APAC is estimated to grow at the highest rate during this forecast period and
is becoming a new hotspot for automatic content recognition vendors as a
revenue generating region. Furthermore, Europe is expected to be another
revenue generating market, with solution market as the leading revenue
generating segment.
The major vendors
covered in the ACR market for the study are Arcsoft, Inc. (U.S.), Digimarc
Corporation (U.S.), Google, Inc. (U.S.), Microsoft Corporation (U.S.), Nuance
communications (U.S.), ACRCloud (China), Audible Magic Corporation (U.S.),
Civolution (U.S.), Enswers, Inc. (South Korea), Gracenote, Inc. (U.S.), Mufin
GmBH (Germany), Shazam Entertainment Ltd. (U.K.), Vobile, Inc. (U.S.),
Voiceinteraction SA (Portugal), Beatgrid Media BV (The Netherlands), Clarifai
Inc. (U.S.), DataScouting (Greece), iPharro Media GmbH (Germany), Viscovery Pte
Ltd. (Taiwan), and VoiceBace, Inc. (U.S.)
MarketsandMarkets
segments the automatic content recognition market on the basis of solutions,
services, technology, verticals, and region. The scope of the report covers
detailed information regarding the major factors influencing the growth of the
automatic content recognition market such as drivers, restraints, challenges,
and opportunities. A detailed analysis of the key industry players has been
done to provide insights into their business overview, products & services,
key strategies, new product launches, mergers & acquisitions, partnerships,
agreements, collaborations, and recent developments associated with the
security analytics market.
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